juliette goodrich talked to people who waited hours to shop. i hope they got some deal, juliette. >> reporter: they did. once they got inside. normally we do live shots in empty parking lots. take a look at this. it's like a concert just got out. shoppers are still leaving the outlet after 11:00 tonight. a headache getting in. but they say once they were inside, they had that shoppers' high. it was a party at paragon. music, wine, and a festive and jam-packed opening night at the high-end shopping outlet. >> we don't have to go to vacaville anymore. i think it's fabulous. there's so many different stores here. >> reporter: but getting here, a differented a venture, unless you rode your bike. >> i got out of work a half hour early. >> reporter: natalie sat in this backup for an hour and a half. her incentive? a swag bag giveaway. did she get it? good if you don't have a wrist band, you don't get the bag. they said they had them for 750 people but they're out. they're gone. >> reporter: even those who heard there was traffic saw the news reports